We haven’t featured an update from the Slips team in the last few editions of this newsletter and it seems a lot has changed with the team in the last few months. When we previously spoke to them, they had just finished their tough three month stint participating in a San Francisco based incubator.
Since then, Husain has relocated to Bangkok to continue working on the project meanwhile Kyle as mentioned in the Discord previously has left Slips to continue working on his own projects. This change in structure was a big reason we have not heard from them recently but it looks like there’s a number of new developments.
First of all they have released a polished new deck which explains in further detail their new pivot which will help them launch the product we’ve been eagerly expecting in places where they cannot legally allow users to gamble. You can take a look at the deck which looks extremely polished here: http://bit.ly/2LK6fsa
Secondly, they have a new concept which came about as a result of some of their marketing efforts. The idea which takes some rather early efforts by the likes of FirstBlood.io, Play2live and other blockchain based projects and adds a completely new dimension is an ambitious effort to launch a blockchain powered esports league. There is a nice pitch deck which gives a brief overview of the concept here: http://bit.ly/2OhLEgO and a longer whitepaper which goes into detail about how the tokenomics of the project will work: http://bit.ly/2Mn4EIn
In addition to this, Slips has a new automated marketing system that is up and running and will allow them to increase their reach and attract streamers to the project. The system which was built completely in-house downloads a list of followers from Twitter and then sends canned messages directing people into Slips’ user acquisition funnel. Initial runs have yielded an impressive 30% response rate!
They’ve also managed to put on some exciting tournaments for gaming fans with many challenges being made using Slips. The biggest disappointment is that they weren’t able to offer real betting with Expanse as initially planned but the tournaments were still a resounding success and created some interesting content and clips which you can view here: https://www.twitch.tv/officialslipshq/clips?filter=clips&range=30d
We look forward to seeing how these new ideas take shape in the next few months.